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You are at:Home » U.S. Hotel Industry Shows Resilience with Mixed Results in Late August
Travel

U.S. Hotel Industry Shows Resilience with Mixed Results in Late August

5 September 20262 Mins Read
  • Among the top 25 markets, Houston experienced the most significant declines, with occupancy dropping 12.0% to 56.3% and RevPAR falling 16.7% to $63.48. - Image Credit Unsplash

  • The U.S. hotel industry experiences slight revenue growth despite a minor decline in occupancy.
  • Houston and Las Vegas experience notable declines, while St. Louis shows a significant increase in occupancy.

The U.S. hotel industry displayed a mix of positive and negative trends for the week ending August 30, 2025, according to CoStar’s latest data. CoStar, a leading provider of real estate information and analytics, reported mostly positive year-over-year comparisons, despite some regional challenges.

During the week of August 24-30, 2025, the overall occupancy rate across U.S. hotels was 63.4%, representing a 0.8% decrease compared to the same period in 2024. However, the average daily rate (ADR) increased modestly by 1.0%, reaching $155.87. Revenue per available room (RevPAR) also experienced a slight rise of 0.2%, amounting to $98.88.

Among the top 25 markets, Houston experienced the most significant declines, with occupancy dropping 12.0% to 56.3% and RevPAR falling 16.7% to $63.48. These decreases are attributed to the high demand period that followed Hurricane Beryl in 2024, which has since subsided.

Las Vegas encountered the largest decline in ADR, which fell by 6.8% to $184.28. In contrast, St. Louis experienced the highest increase in occupancy, rising by 6.9% to 60.7%, indicating a positive trend in traveler interest.

Overall, while some regions faced challenges, the U.S. hotel industry demonstrated resilience with slight revenue gains, reflecting a steady recovery in the travel sector.

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